You should probably take a lesson from the industrial produce cooler industry:
Sanders also points out that besides enjoying steady growth, American Cooling is trying to diversify its base. What he means is that strawberries are becoming a bigger part of the commodity mix the coolers handle. “Our strawberry business has increased dramatically,” Sanders said, which explains why he has been so busy.
Strawberries must be separated from other commodities since they need a drier, less humid environment than regular produce. The cooler operator must either rearrange the existing facility to isolate the berries or create a new one.
“When we have a customer commitment, we will build or remodel a cooler,” he explained. “This isn’t baseball. We don’t reverse the process and assume that if we build a facility the customers will magically appear!”
So they build their strawberry coolers themselves and only when there’s a demand for them. How novel!